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Apple ‘Scary Fast’ Mac launch event: the 4 biggest announcements

by October 31, 2023
by October 31, 2023
An image showing Apple CEO Tim Cook

Apple’s “Scary Fast” showcase has come to a close. During the launch event, Apple took the wraps off of some brand-new Macs that come equipped with the latest version of the company’s in-house chip.

If you’re curious about all the new products, here’s a roundup of the major announcements from the event.

A more powerful line of M3 chips

Image: Apple

As expected, Apple’s M3 chips took the spotlight during this month’s event. The new lineup includes the M3, M3 Pro, and M3 Max chips, which Apple says mark the “first personal computer chips” made using the more efficient 3-nanometer process.

In addition to offering a “faster and more efficient CPU,” the trio of chips comes with an updated GPU that supports ray…

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